南昌大学学报（人文社会科学版）

揭开智能算法“价值中立”的虚假面孔，智能算法存在价值负荷的真相显露，引导智能算法向善日益迫切。作为人工智能时代的社会规则，智能算法实现了对网络价值生态的关系性与秩序性重塑。智能算法所具有的价值属性、权力属性、伦理属性，呼唤智能算法赋能网络价值引导。价值观念数据化是智能算法赋能网络价值引导的重要基础，价值引导智慧化是智能算法赋能网络价值引导的本质要求，引导主体协同化是智能算法赋能网络价值引导的应有之义，价值取向主流化是智能算法赋能网络价值引导的核心目标。智能算法赋能网络价值引导应聚焦重点，通过价值引领、价值交锋、价值凝聚与价值治理，使智能算法更好地巩固主流意识形态指导地位，防范抵御西方网络价值渗透，凝聚网民团结奋斗价值共识，营造风清气正网络价值生态，在围绕中心、服务大局中，不断推动网络价值引导创新发展，助力中华民族伟大复兴。

Uncover the false face of “value neutrality” in intelligent algorithms, the truth that intelligent algorithms have a value load is revealed, leading to an increasingly urgent need to guide intelligent algorithms towards goodness. As a social rule in the era of artificial intelligence, intelligent algorithms have achieved a reshaping of the relationship and order of the network value ecosystem. The value attributes, power attributes, and ethical attributes of intelligent algorithms call for intelligent algorithms to empower network value guidance. Datatization of value concept is the important foundation for intelligent algorithms to empower network value guidance, smartization of value guidance is the essential requirement for intelligent algorithms to empower network value guidance, synergy of guiding subject is the due meaning of intelligent algorithms to empower network value guidance, and mainstreaming of value orientation is the core goal of intelligent algorithms to empower network value guidance. Empowering network value guidance with intelligent algorithms should focus on the key points, through value guidance, value confrontation, value cohesion and value governance, so that the intelligent algorithm can better consolidate the guiding position of mainstream ideology, prevent and resist the penetration of Western network value, gather the value consensus of netizens' unity and struggle, and create a clean and positive network value ecology. In focusing on the center and serving the overall situation, we should continuously promote the innovative development of network value guidance, and help achieve the great rejuvenation of the Chinese nation.